Using the Oracle Eloqua Zoom integration

As part of your campaign, you can easily register contacts for a Zoom Webinar, Zoom Event or a Zoom Conference through the Oracle Eloqua Zoom Integration. Also, you can use Eloqua to make decisions based on the attendance, registration, and other data that you have from Zoom without having to manually go into Zoom and import the data.

Prerequisites for the Oracle Eloqua Zoom integration

• Licensed user

• Webinars add-on

How to install and configure

Note: Before continuing with this explanation, it is necessary to uninstall the previous installation of Zoom-Eloqua integration if you already installed it.

1. The Zoom Marketplace can be accessed by logging into your Zoom account and selecting the Marketplace tab.

2. The Eloqua app can be found by searching for it and clicking on it.

3. In order to install the software, click on Visit Site.

4. The installation of the app will then be redirected to Eloqua where you can continue the process. During the installation process, you will need to follow the instructions.

5. If you are prompted to log in to your Eloqua account, click Sign In and enter the credentials requested.

6. When you click the Accept and Install button, Zoom OAuth will be initiated and the rest of the steps will follow as you already described.

7. Now that the integration has been completed, it can be used.

Using the Eloqua App

Importing contacts into Zoom as Webinar Registrants

1. To schedule a webinar in Zoom, you will need to click on the Schedule Webinar button and copy the Webinar ID. For further information about how to schedule a webinar in Zoom, here is the link that you can use: https://support.zoom.us/hc/en-us/articles/204619915-Scheduling-a-Webinar-with-Registration

2. You can register for the Zoom Webinar by opening your Eloqua campaign and dragging a segment with contacts you would like to register with.

3. The Zoom Webinar Register action will be added to the campaign once it has been dragged.

4. Click the button to configure the cloud action in the action settings once you have opened the action settings.

5. As soon as you see this screen, you will need to enter the Webinar ID you found in step 1. Click Save once you have entered all the information and close the window once you have done so.

6. It is important to connect the segment with the action.

7. In order to register the members of the segment for the Zoom webinar, the campaign needs to be activated.

8. If you open the Zoom Webinar settings and scroll down to the Manage Attendees section of the Webinar settings once the campaign is finished, you should find that the segment members have registered to attend the Zoom Webinar.

Pulling Zoom Webinar Registrants’ data into a Shared List

1. Alternatively, if you already have registrants for the Webinar, you can copy the webinar ID and schedule the webinar yourself.

2. Eloqua’s Shared Library allows you to create a Shared list that you can access from anywhere.

3. A Zoom Webinar Registration Feeder can be placed on an Eloqua Campaign by dragging it onto the campaign.

4. You will be able to configure the cloud feeder by opening the feeder settings and clicking the button.

5. Save the Webinar ID that you entered in step 1 and close the window. Ensure that the window is closed.

6. It is possible to add an action to the campaign by dragging it onto the campaign.

7. You can select the shared list that was created in step 2 by opening the settings for the action.

8. It is important to connect the feeder to the action.

9. Campaigns can be activated at any time

10. Upon completion of the campaign, contacts who have already signed up for the Zoom Webinar will now appear as part of the Shared List in your account.

Pulling Zoom Webinar Attendees’ data into a Shared List

1. If you want to attend a webinar that has already ended, please copy the Webinar ID.

2. As part of the Eloqua Shared Library, create a Shared List.

3. A Zoom Webinar Attended Feeder can be dragged and dropped on the Eloqua Campaign that you have created.

4. You will be able to configure the cloud feeder by opening the feeder settings and clicking the button.

5. Enter the Webinar ID from step one and click on the save button. The window should be closed.

6. It is possible to add an action to the campaign by dragging it onto the campaign.

7. In the actions settings, open the shared list that you created in the previous step and select it.

8. Make sure that the action is connected to the feeder.

9. Campaigns should be activated as soon as possible.

10. The contacts in the Shared List should now be populated once the campaign has been completed.

Checking if contacts have registered for a Zoom Webinar

This feature allows you to check whether any of your contacts have signed up for a Zoom Webinar that you specify, and automatically notify you if they have. A contact list will then be divided into two groups based on whether they have registered and whether they have not. In this way, you will be able to ensure that you do not invite contacts who have already registered to receive invitations from you.

1. The Webinar ID for the webinar you wish to attend should be copied.

2. In Eloqua Assets, you can create any type of Form, Landing Page, and Email you desire

3. Select a segment with contacts from the Eloqua Campaign and drag it to the campaign.

4. Adding Zoom Webinar Registered decisions to your campaign is as easy as dragging and dropping them.

5. Click on the button to configure the cloud action in the decision settings after you open the decision settings.

6. Save the Webinar ID that you entered in step 1 and close the window. Ensure that the window is closed.

7. Adding your Emails, Landing Page, and Form to a campaign is as easy as dragging them into the campaign and configuring them as you wish.

8. The segment should be tied to the decision, the Yes path of the decision should be tied to the Registration Follow Up email, and the No path of the decision should be tied to the Invitation email (or emails if that’s what you would prefer).

9. Campaigns should be activated as soon as possible.

10. After the campaign is completed, contacts who have registered for the webinar will receive an email follow up letting them know of their registration, while those who have not registered will receive an email inviting them to register.

Checking if contacts have attended a Zoom Webinar

You can use the Zoom Webinar Attendance Checker to see if any of your contacts have attended a Zoom Webinar that you specify. There will be an option for you to separate the contacts into two categories: those who attended and those who did not attend. As a result, you will be able to send them different emails based on the contacts they belong to.

1. In order to participate in a webinar that has finished, you will need to copy the Webinar ID.

2. The Eloqua Assets can be used to create the emails that you wish to send. For example, a follow up email can be sent to attendee who has not showed up and a follow up email to no show.

3. Select the segment with contacts you wish to add to the Eloqua campaign.

4. Adding an Attended Zoom Webinar decision to a campaign is as easy as dragging and dropping.

5. You can configure the cloud action in decision settings by clicking the button at the bottom of the page.

6. Save the Webinar ID you entered in step 1 by clicking on the save button.

7. The window should be closed.

8. It’s easy to configure your emails with the desired options by simply dragging them to the campaign.

9. The segment must be linked to the decision and the decision’s Yes path must be translated into an email to the attendee (Attendee Follow-Up) and the No path must be translated into an email to the no show (No Show Follow-Up).

10. Campaigns should be activated as soon as possible.

11. As soon as the campaign is finished, those contacts who attended will receive an email that will let them know that the campaign has been successfully completed.

How to remove the Eloqua Integration

1. The Zoom Marketplace can be accessed by logging into your Zoom account and selecting the Marketplace tab.

2. Using the search bar, search for Eloqua and click the app, or click Manage, then click Added Apps from the list of installed apps.

3. You can remove Eloqua by clicking on the Remove button next to it.

4. Click the Remove button after you have confirmed the dialogue box.

How your data is used

This app accesses the following information from Zoom:

Webinar registrant info (email, firstName, lastName): As part of the Zoom webinar registration process, Eloqua receives the following information from the user who registers for the Zoom webinar.

Webinar attendee info (email, first name, last name): Eloqua has provided this document as part of a Zoom webinar for all attendees

This app accesses the following information from Eloqua: A Zoom webinar registration form will gather information about the registrants such as their email address, first name and last name, company name, business phone number and mobile number, as well as the company size

Please contact Zoom Support if you would like additional assistance.